Football Intelligence, Explained

Stats tell you what happened.ContextXI tells you what may happen next.132 calculations. Per player. Per match.

Premier League and La Liga player probabilities, built from real form and matchup data. One number, no jargon.

Premier League and La Liga player probabilities, built from every signal that matters. One number, no jargon.

What the model considersRecent formPositionOpponentHome or away
Probabilities, not promises.See why probabilities change.Every published forecast stays on record.
CONTEXTXI
MatchPlayersMovement
LIVE CONTEXT
ARSArsenal
PREMIER LEAGUE · 20:00vsEmirates Stadium
MCIMan City
BS
PLAYER INTELLIGENCE

Bukayo Saka

ARS · Right wing · Expected 88 mins
STRONG POSITIVE
81%
1+ ShotsChance of this event
74% → 81%+7 percentage points
SOT67%
Shots 3+39%
Fouled 1+74%
PROBABILITY MOVEMENT+7Percentage points
MODEL UPDATED2 minutes ago
ARS LIVEMCI
BS
PLAYER INTELLIGENCE

Bukayo Saka

ARS · RW · Expected 88 mins
STRONG POSITIVE
81%
1+ ShotsChance of this event
74% → 81%+7 percentage points
ARS LIVEMCI
EH
PLAYER INTELLIGENCE

Erling Haaland

MCI · ST · Expected 90 mins
STRONG POSITIVE
35%
2+ Shots On TargetChance of this event
31% → 35%+4 percentage points

EXAMPLE Illustrative players and figures — not live predictions.

SEE CONTEXTXI IN ACTION

Player intelligence,
without the black box.

Start with the probability. See how it moved. Open the reasoning only when you want the deeper context.

EXAMPLE Illustrative players and figures, shown to demonstrate the interface — not live predictions.

BS

Bukayo Saka

ARS · RW · Expected 88 mins
1+ Shots
81%
Movement+7 percentage points
SOT 67%Shots 39%Fouled 74%
WHY?

Confirmed start · advanced role

EH

Erling Haaland

MCI · ST · Expected 90 mins
2+ Shots On Target
35%
Movement+4 percentage points
SOT 61%Shots 55%Fouled 46%
WHY?

Box volume · opponent profile

MO

Martin Ødegaard

ARS · AM · Expected 86 mins
1+ Shots On Target
56%
Movement+9 percentage points
SOT 31%Shots 24%Fouled 52%
WHY?

Set-piece role · central overload

OPEN ANY PLAYER — SEE WHY THE NUMBER MOVED
BS
Bukayo Saka1+ Shots
UPDATED 2M AGO
EARLIER74%
→
NOW81%
+7 percentage points
What changed
✓

Confirmed in starting XIMinutes confidence increased from 76 to 88.

↗

More advanced roleExpected touch position moved closer to goal.

◎

Favourable matchupOpponent concedes more chances down this side.

HOW THE NUMBERS GET MADE

Not a guess.
A calculation.

Every percentage on ContextXI comes from real match data, not a hunch.

Matches analysed2,410+6 completed Premier League and La Liga seasons, growing every matchweek
Players tracked1,060+Every registered Premier League and La Liga squad
Sync frequency15 minHow often live match data refreshes
Predictions validated125,609Scored against a held-out season, no band off by more than 1.6pp

Not a guess.
A calculation.

Every percentage comes from real match data — not a hunch.

Matches analysed2,410+6 completed Premier League and La Liga seasons, growing every matchweek
Players tracked1,060+Every registered Premier League and La Liga squad
Sync frequency15 minHow often live match data refreshes
Predictions validated125,609Scored against a held-out season, no band off by more than 1.6pp

When we say 50-60%, it happens 54.5% of the time.

See how that was measured →
MODEL VALIDATION, FREE TO EVERYONE

Tested on a season
it had never seen.

We publish how the model scored against completed matches it was never developed on — every probability band, including the thin ones. No band removed for looking bad.

HELD-OUT BACKTEST50-60% BAND
Average predicted54.2%across 9,046 predictions
Actually occurred54.5%+0.3pp vs predicted
i

Backtest validation, not a live track record. ContextXI has only just begun publishing live predictions; none of those fixtures has been played yet.

MODEL CALIBRATION

When we say 50-60%, it happens 54.5% of the time.

Measured over 125,609 predictions across 11 markets in a held-out season. No band above 10% misses by more than 1.6pp.

See every band and how it was measured →
FROM HINDSIGHT TO FORESIGHT

Why a stat sheet
isn’t a forecast.

TRADITIONAL STATS

The record

  • Goals and assists
  • Shots and touches
  • Past averages
  • Final outcomes

Useful history, but the match has already happened.

→
CONTEXTXI

The changing picture

  • Player probabilities
  • Role and matchup context
  • Live probability movement
  • Explainable reasons

A forward-looking view that changes when the football context does.

TRADITIONAL STATS
  • Goals, shots, touches
  • Past averages
  • Final outcomes
CONTEXTXI
  • Live probabilities
  • Matchup context
  • Explainable reasons

The record shows what happened. ContextXI shows what may happen next — and updates as the picture changes.

CHOOSE YOUR VIEW

Proof is free.
Current intelligence is Pro.

Explore how the model has performed before deciding whether today’s complete player intelligence is for you.

FREE

Understand the model

Transparent proof and a clear introduction to ContextXI.

£0forever
  • Full model calibration, every band
  • How accuracy was measured
  • Selected match intelligence
  • Core probability explanations
See model accuracy
FULL CONTEXTMOST POPULARPRO

See today before it unfolds

Complete current intelligence across every player and match.

£2.99/monthafter your 5-day free trial
  • Every projected player visible
  • Current player probabilities
  • Probability movement tracking
  • Full “Why?” explanations
  • Matchup and team-news context
Start 5-day free trial →
ACCOUNTABILITY BY DESIGN

Intelligence you can
inspect, not just accept.

ContextXI is built around explainability. The original probability, the movement, the reasons and the final outcome remain distinct and visible.

FREQUENTLY ASKED

Clear questions.
Straight answers.

ContextXI should be as understandable as the intelligence it presents.

Is ContextXI a betting tips service?+

No. ContextXI is a football intelligence product. It presents modelled probabilities and the context behind them, not guaranteed outcomes or financial advice.

What does a player probability mean?+

It is the model’s estimate of how likely a specific player event is. It starts from that player’s own record in that market, weighted toward more recent matches and balanced against the typical rate for their position, then adjusts for the opponent’s record against that position and whether the match is at home or away.

Why do probabilities move?+

They update as completed matches enter the model. Each new result changes that player’s own record, the average for their position, and the opponent’s record against it. A player who becomes unavailable through injury or suspension is removed from the list rather than shown a lower number.

What is available for free?+

Free access includes the model’s full calibration record — how its published probability bands scored against a season it was never developed on — plus selected match intelligence. Pro adds current intelligence, full player coverage and live movement explanations.

Does a 70% probability count as a win if it happens?+

We avoid that framing. A probability is judged through calibration across many predictions, not one result. Our accuracy page shows every probability band and how often events in it actually occurred.

EVERY PLAYER. EVERY ANGLE. EVERY MATCH.

See the game’s changing
context before it unfolds.

Explore today’s matches, open any player and understand the probability — and the reasons behind it.